2013 RE/MAX vs. The Industry Report is Here!

The 2012 numbers are in, and once again RE/MAX agents have outproduced the competition.

RE/MAX vs. the Industry Report released today, RE/MAX agents in the U.S. closed 828,960 residential transaction sides in 2012. The nearest competitor? Just 663,826.

RE/MAX also led in national advertising, website visits and global reach. 


RE/MAX Destiny in the News!


RE/MAX Office Coming to Church Site

By John Ruch of the JP Gazette

HYDE SQ.—A RE/MAX Destiny real estate office is coming to a storefront on the former Blessed Sacrament Church complex at 363 Centre St., possibly as soon as May.

“What’s happening in the Hyde Square area is amazing,” said RE/MAX Destiny’s Juan Murray, referring to development in the area. “We’d like to be part of that.”

RE/MAX Destiny is a full-service real estate franchise that is a branch of an existing office in Cambridge. Its services will include sales representing both buyers and sellers, rentals, commercial transactions, property management and investment property consulting.

RE/MAX Destiny was the company marketing the storefront in the recently built mixed-use building at Centre and Creighton Streets before deciding to become the tenant itself.

“We were marketing the space and one day it dawned on us, what a great neighborhood and what a great space,” Murray said.

He added that Jamaica Plain has always been a great real estate market due to its good quality of life, though “it can be frustrating for buyers” because of the high demand.


RE/MAX Commercial Builds on Success: Adds Divisions, Records More Transactions, Volume in 2012

PrintDENVER, CO – RE/MAX Commercial experienced impressive growth in 2012 as the commercial real estate market continued to improve. Around the world, RE/MAX Commercial Practitioners were involved in more than 20,400 transaction sides, an increase of 8.4 percent over 2011. And, the 2012 sales volume for RE/MAX Commercial was $7.043 billion, up 17.4 percent from the year before.

“The growth we’ve seen is a tribute to our practitioners, who’ve been working hard in the commercial sector to deliver outstanding service and measurable results to their customers,” said Mike Reagan, RE/MAX Senior Vice President, Business Alliances. “The tools and resources RE/MAX offers gives them a solid foundation and they’ve built on that, finding outstanding success in their local markets.”

In 2012, RE/MAX Commercial grew to 439 offices and divisions, with 3,000 commercial practitioners in 45 countries. RE/MAX Commercial Practitioner Wayne D’Amico is the 2013 president of the Certified Commercial Investment Member Institute (CCIM), the fourth RE/MAX Commercial Practitioner to hold the office in the past 10 years.

In November 2012, RE/MAX launched the first RE/MAX Commercial website, www.remaxcommercial.com, and in just five months, the number of commercial listings has grown to more than a quarter million. The site positions RE/MAX Commercial Practitioners as the go-to choice for buyers, sellers, landlords, tenants, brokers, bankers, municipalities and other potential clients. It features industry hot topics, research and an advanced search feature that gives the commercial consumer the power to not only find properties, but to locate commercial practitioners in their local markets.

The success of RE/MAX Commercial has not gone unnoticed. In 2011 and 2012, RE/MAX Commercial was ranked in National Real Estate Investor (NREI) magazine’s Top 25 list of commercial brokerage networks. In 2013, for the second year in a row, RE/MAX Commercial ranked on the list of the Top 25 Commercial Real Estate Brands in the Lipsey Company Survey.

RE/MAX Commercial will hold its sixth annual World Commercial Symposium, September 18 – 20 at RE/MAX Headquarters in Denver, Colorado. Each year, the Symposium brings together the best and most productive commercial practitioners in the RE/MAX network.

As part of the RE/MAX system, brokers and commercial practitioners have access to comprehensive professional training from the award-winning, on-demand RE/MAX University, as well as technology resources like LoopNet, Trepp Loan and REI Wise Investment Analysis.

For more information about RE/MAX, please visit www.remaxcommercial.com or www.joinremax.com.


RE/MAX Celebrates More Than $128 Million in Total Donations

Agents and Offices Donate Over $8 million in 2012

DENVER – As a proud partner of Children’s Miracle Network Hospitals®, RE/MAX, LLC has made a mark – an $8.2 million mark – in contributions to the nonprofit organization over the past year alone.

The partnership between RE/MAX and CMN Hospitals developed in 1992 and has grown continuously since. To date, RE/MAX agents have donated more than $128 million to help fund life-saving treatments with advanced medical equipment, cutting-edge research and continuing education.

“More than 20 years ago, we aligned with an organization that shared the same deeply rooted value of family,” said Gail Liniger, RE/MAX Co-Founder and Vice Chair. “The millions of families our agents have helped Children’s Miracle Network Hospitals reach is beyond what we ever imagined.

”RE/MAX has grown to be one of the leading real state franchise companies with nearly 90,000 agents and a global reach of more than 85 countries. To accommodate the interest in helping sick and injured children across the U.S. and Canada, the RE/MAX Miracle Home® program was launched in 1992. Later, a Miracle Property® program was established for RE/MAX Commercial Practitioners.

In 2011, Dave and Gail Liniger received the Children’s Miracle Network Founders Award. Only six other individuals had received the award, which recognizes North America’s greatest leaders, ranging from CMN Hospital board members and CEOs to fundraising experts.

Last year, RE/MAX and CMN Hospitals designated August as the RE/MAX Month of Miracles. While donations are made year-round, this particular month serves as a reminder to homebuyers and sellers that they can help make a difference too; participating RE/MAX agents will make a donation to CMN Hospitals for each home sold.

“RE/MAX Miracle Agents are exceptional because they incorporate the spirit of giving into each business transaction, raising funds year-round,” said John Lauck, President and CEO, Children’s Miracle Network Hospitals. “Our hospitals are benefiting tremendously from the $8.2 million raised in 2012, and we’re thrilled to start our 30th year on a high note.”

Earlier this month, Children’s Miracle Network Hospitals® announced a benchmark year reaching its 2012 goal of $300 million. With record-breaking contributions, a celebration was held at the CMN Hospitals headquarters in Salt Lake City. And, as promised a year ago, Lauck shaved his head in honor of the accomplishment. Overall, Children’s Miracle Network Hospitals® has raised $4.7 billion for children and their families.

For more information about RE/MAX and its partner organizations, visit

David Lilley Joins Our Team

We are pleased to announce that David Lilley has Joined RE/MAX Destiny.

David began his real estate career in 1981 and quickly became a consistent market leader.                                     His career is quitelilley_david impressive and covers all areas of real estate including development, residential sales and marketing, property management, and real estate finance. In addition to providing a wealth of experience to his clients, David has consistently earned the industry’s top awards for sales performance including; The Exemplar Society Award, Coldwell Banker Diamond Society, which is exclusively awarded to the top 8% of CBRB agents worldwide.

David attended the University of Massachusetts and has completed programs at Harvard Graduate School of Design in Real Estate Development, Northeastern University for Construction Supervision, and he also holds an active Massachusetts Construction Supervision License. David is a lifelong learner and has earned the following Realtor designations: Certified Residential Broker-CRB, Graduate Realtor Institute – GRI, Certified Residential Broker-CRB, and the National Association of Realtor’s Green Designation.

“ It is so exciting to be working with David once again. In thinking back to my formative days in real estate I now realize just how much of an impact he had on my own career. He is a great addition to our team bringing infectious positive energy, wit, humor and unmatched skills, experience and knowledge,” said Broker Owner Paul Turcotte.

The Money Test: How To Avoid Your Own Fiscal Cliff.

Our Own Tim Schmidt highlighted on Channel 4!

BOSTON (CBS) – In the past couple of months, we’ve heard a lot about the government standing on the edge of a fiscal cliff.

But many families can be standing on the edge of their own fiscal cliff without even realizing it.

There are money questions everyone should ask so they can assess where they really stand.

Saving isn’t much fun, but it is a necessity. Ask yourself how long you could get by if you lost your current salary. The answer should be six months.

Brookline resident Matthew Zappala says it isn’t easy to put money aside. “I just spend too much money on things like food and clothing.”

Dana Levit of Paragon Financial Advisors in Newton said six months is a standard number when it comes to emergency funds. “Reason being, how long will it take you to get another job, that is what it is tied to.”

If you’re dreaming of golf and warm weather in your golden years, there is a savings bench mark for that too.

“Ten percent of your gross income, compounded over a lifetime should get you in a pretty good position for retirement,” said Levit. “If you’re one of those people that didn’t start saving until you are 30 or 40, that number goes up significantly.”

But saving is tough after paying for necessities, like putting a roof over your head.

Experts say rent or mortgage expenses should not exceed 25% of your income. Cambridge realtor Tim Schmidt of RE/MAX Destiny says that is a difficult goal in the Boston area.

“It is a tough market for sales and rentals right now, and there is nowhere for people to go,” added Schmidt.

Americans have gotten better with their credit cards, but there is a warning sign here too. Are balances getting smaller from year to year?

“The red flag for me is that means people are living pay check to pay check,” said Levit.

Another potential pothole are deals which let consumers make a big purchase with payments and interest being deferred.

It might sound like a great way to get a new TV, but if you don’t pay it off in time, the interest clock gets reset, back to the beginning.

Levit said the rates on these types of programs can be very high.

Experts also say these deals can cause us to spend more overall. That’s because it’s easy to forget about a payment that’s years away, and buy other things in the meantime.

RE/MAX rolls out 2013 national ad campaign

Real estate franchisor RE/MAX will continue its “For All the Things That Move You” national ad campaign in 2013 using an integrated strategy that includes network and cable television, radio, print, digital and social media.

A TV ad campaign that debuts Feb. 25 will feature three 30-second ads, two 15-second spots and one Spanish language ad that will air throughout the U.S.

RE/MAX says creative agency R&R Partners of Las Vegas and media buying agency Carat will help it “maintain a consistent presence throughout the year” with “year-round visibility.”

The franchisor says it intends to maintain its leading national television “share of voice” among real estate companies, which the company claims to have held on to since 2002.

Rival franchisors Century 21 and Coldwell Banker are also seeking to raise brand awareness on TV.

After suspending national TV advertising in 2009, Century 21 returned to the medium with a splash last year, running a Super Bowl ad and spots during the Olympics. Saying last year’s Super Bowl ad helped drive traffic to its website, Century 21 also bought spots before and during this year’s game.

Coldwell Banker’s “Blue Carpet” ad campaign includes 30-second TV spotsairing nationally during music, movie and TV award shows.

According to a survey taken last year, Century 21, RE/MAX and Coldwell Banker are the most recognized real estate brand names used by brokerages. The survey was commissioned by Century 21 and conducted by Millward Brown, a global brand research company.

The new RE/MAX TV ads highlight the “things” that trigger consumers to buy and sell homes.

“The TV spots capture the individual style of consumers from every walk of life, and convey the pride and honor felt by RE/MAX agents who help consumers find a house they can call their home,” said Mike Ryan, RE/MAX’s executive vice president of global communications and branding, in a statement.

To reach the brand’s global market, print and digital ads will be translated into Spanish, Italian, Portuguese, Hindi and Mandarin Chinese.

RE/MAX, which has a partnership with Homes.com, had the most-visited real estate-related website of any real estate franchise in January with 3.99 million total visits, according to Experian Marketing Services.

Join Us In Welcoming Our Newest Member !

Please join us in welcoming Erik Williams to RE/MAX Destiny.                                                                                        Erik is a lifelong resident of Massachusetts, Erik Williamsearning his undergraduate degree in business from Boston University and his MBA from Babson College. Erik joined the Cambridge real estate community in 2011 and prides himself on his open and consistent communication, creative problem solving skills and empathy. His past clients have found him to be an effective negotiator and a natural leader, assuring that transactions go smoothly and favorably.

Erik enjoys the vibrancy and energy of city life and takes frequent advantage of the great restaurant scene and cultural offerings. Erik is also passionate about the environment and sustainable building practices and has completed graduate work at the Boston Architectural College. He stays current with the constantly evolving field of real estate through frequent participation in continuing education and professional development. Erik brings all of his academic and professional experiences together to provide his clients with a well-rounded real estate perspective. Erik is a member of the Boston Society of Architects and the Friends of Fresh Pond.

When asked why he joined Erik said, “I joined RE/MAX Destiny to better serve my clients. RE/MAX provides all the tools and support to make me more productive and to provide an even higher level of service to my clients. My most important goal is client satisfaction and RE/MAX Destiny supports me in delivering on it.”

RE/MAX.com Remains Most-Visited Real Estate Franchise Site

WebCompetitorChart_Hitwise-20122/12/13 – Averaging more than 4 million consumer visits a month, remax.com remained the most visited U.S. real estate franchise website in 2012. And that’s good news for RE/MAX agents who have received more than 12 million free leads from the site since 2006.

Data provided by Experian Hitwise shows that remax.com attracted 52.5 million visits – nearly 28 percent more than the nearest competitor, century21.com, and more than twice as many as fifth-place kw.com.

The remax.com traffic was up nearly 6 percent over 2011 when it also outdistanced all other U.S. real estate franchise websites.

Download the 2012 comparison chart (JPGPDF) showing remax.com ahead of nine competing websites, including coldwellbanker.com, weichert.com and prudentialproperties.com.

Consumer visits to remax.com are bolstered by RE/MAX advertising, principally on TV. The visits, in turn, generate free leads for RE/MAX agents that are distributed through LeadStreet.

Since Hitwise introduced the total-visits metric in November 2009, remax.com has been No. 1 among real estate franchise websites 36 of 38 months through Jan., 2013. Experian Hitwise has the world’s largest sample of online consumer behavioral and search intelligence, and monitors more than 10 million U.S. users.

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